25 Nov 2012

SEO ON PAGE Optimization


ON PAGE Optimization : On page optimization involves changing the html code of the website's every page which wants to rank top in search engines.

It basically invloves changing of Meta tags, Title tags, Header tags, font decoration, image alternative text, etc...

Now, Firstly, choose set of keywords that are related to the content of your website.

Before we discuss about both the types of optimization, domain name and domain page urls make an important part in seo.

Things to know before you choose your website name:

1.See that your website or website page names are the  starting words of the 'keywords' you are targeting, a keyword is the search term in any search engine. Eg. 'Tollywood'   ---- 5 marks

The order of importance of html tags for SEO is arranged in the ascending order as follows :

Seo Optimisation for website


The primary and the most important task is to know what kind of site we are developing, what is the content in it and what are the search keywords we are targeting for the top ranking in search engines like google.

Step 1 : Choose your interested topic on which your are going to open a website and do seo to that website.

Step 2 : Choose the set of keywords, for which you want to rank top in search engines.

Seo Brief


SEO
----
SEO means Search Engine Optimization meaning optimizing (changing) website so as to rank top in search engines.

In seo there are 2 types :

1. ON Page Optimization : In this, the changes are made within the website to rank top in search engines like google
2. OFF Page Optimization : In this, the changes are made outside the website to rank top in search engines.

Google and Seo History


Google History
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In the year 1995, Larry Page and Sergey Brin began collaborating on a search engine called BackRub.BackRub operated on Stanford servers for more than a year—eventually taking up too much bandwidth to suit the university so, 2 years hence, Larry and Sergey decide that the BackRub search engine needs a new name. After some brainstorming, they go with Google—a play on the word “googol,” a mathematical term for the number represented by the numeral 1 followed by 100 zeros. The use of the term reflects their mission to organize a seemingly infinite amount of information on the web.

SEO History
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SEO first began in the 1990s with people submitting a particular site to a search engine. Search engines then programs called Spiders that would preuse the Web, store the data and catalog the millions of pages it came across. The search pulled up information using an indexer that stored the various types of information for the search engine.

list-of-the-highest-cpc-keywords


http://asli-indian.com/list-of-the-highest-cpc-keywords.html

http://www.wordstream.com/blog/ws/2011/07/18/most-expensive-google-adwords-keywords

http://mextena.com/top-paying-adsense-keywords-best-adsense-topics/

http://www.blackhatworld.com/blackhat-seo/adsense/348133-high-cpc-adsense-keywords-list.html

http://dailypocketmoneyfinder.blogspot.com/2009/12/list-of-high-paying-keywords-best.html

http://orangecopper.com/blog/list-of-200-highest-paying-adsense-keywords-updated-list-2010

http://2011highpaying.blogspot.com/2011/08/300-high-paying-adsense-keywords-2011.html